Everyday and dressed up
Casual pieces you'll live in. Occasion pieces you'll re-wear.
Our story
27 years of Decisions
Decisions Clothing is an independent women’s fashion boutique in Ashton-under-Lyne, Greater Manchester. Founded by Val Unwin in 1999, the shop has been a fixture on Fletcher Square for 27 years – dressing women and helping them feel their best, one visit at a time.
Whether you’re dressing for a cruise, a wedding abroad, a special birthday meal or an ordinary Tuesday, we can help you find something you’ll want to wear again and again.
From dresses and knitwear to trousers, tops and accessories, everything in the shop is chosen to help you feel effortlessly stylish all year round.
National recognitionDecisions Clothing named a Nation’s Favourite BusinessWe’re championing local shopping in a national campaign for Small Business Saturday on the 5th of December 2026.Read more →Frank Lyman◆Orientique◆Peruzzi◆Dolcezza◆Robell◆Olsen◆Monari◆Alison Sheri◆Foil◆One Summer◆Tinta & Bariloche◆Lily & Me◆
Handpicked labels
We personally select everything in our shop and on our website.
The finishing touches
Hats, bags, scarves, jewellery — the pieces that pull it all together.
Our shop owner
Meet Val Unwin
A fountain of knowledge, Val knows all there is to know about the labels she stocks – from the classics to the freshest names in women’s fashion.
Making the toughest fashion choices easier than ever is Val’s bread and butter. Whether you know what you’re looking for or not, you’re in good hands.
“The pieces online are only a small taste of what we sell in the shop, so if you’re looking for something from one of our labels, get in touch — we may have just the thing.”
The Decisions gallery
Autumn
Winter
Summer
Our shop
Come and see us
Decisions Clothing, 10 Fletcher Street, Ashton-under-Lyne, OL6 6BY.
FREE parking for 2 hours on Old Cross Street car park, OL6 6EX.
Get directionsWhat you don’t get
browsing online
You might have found us through one of Val’s videos, or spotted the shop as part of the Nation’s Favourite Businesses campaign. However you got here, we’d love to see you in person.
Because there’s plenty you don’t get from a screen.
- Fabrics you can feel the weight of.
- Colours that look different in daylight.
- A second opinion with decades of experience.
Val handpicks every piece in the shop herself. Whether you know exactly what you’re after, or you’ve no idea where to start – she can find you just the thing.
It’s why women travel from across Cheshire, Yorkshire and beyond to visit us in Fletcher Square.
Frequently asked questions
Frank Lyman – Orientique – Escape by OQ – One Summer – Foil – Peruzzi – Dolcezza – Olsen – Alison Sheri – See Saw Clothing – Tinta & Bariloche – Junge – Frandsen – Lily & Me – and more!
Typically UK size 10-18 in most labels, but we do go down to an 8 or up to a 20 in some. It’s worth contacting us if you’re unsure, as sizing does vary.
The Decisions Clothing name comes from a phrase we often hear from customers, “I can’t choose!” To which we’ll always reply, “Decisions, decisions!”
We ship across the UK and worldwide. Click & Collect is also available from our Ashton-under-Lyne boutique.
Join our email list
Be first to know when new stock arrives.