Our story

30 years of Decisions

Decisions Clothing is a small, independent fashion boutique in Ashton-under-Lyne, Greater Manchester, UK. Founded by Val Unwin in 1999, the shop has become a fixture on the Ashton high street, dressing women and helping them feel their best for nearly 30 years.

Whether you’re after an outfit for a wedding, a day at the races, a holiday in the sun or a cruise, our hand-picked pieces have something for you.

Even on your most casual days, our designer dresses, t-shirts, jumpers, trousers and accessories are chosen to help you stay effortlessly stylish all year round.

The Decisions Clothing shop front on Fletcher Street
Frank LymanOrientiquePeruzziDolcezzaRobellOlsenMonariAlison SheriFoilOne SummerTinta & BarilocheLily & Me

Everyday and dressed up

Casual pieces you'll live in. Occasion pieces you'll re-wear.

Handpicked labels

We personally select everything in our shop and on our website.

The finishing touches

Hats, bags, scarves, jewellery — the pieces that pull it all together.

Val Unwin, owner of Decisions Clothing

Our shop owner

Meet Val Unwin

A fountain of knowledge, Val knows all there is to know about the oldest and the freshest designer womenswear labels at the forefront of UK fashion.

Making the toughest fashion choices easier than ever is Val’s bread and butter. Whether you know what you’re looking for or not, you’re in good hands.

“The pieces online are only a small taste of what we sell in the shop, so if you’re looking for something from one of our labels, get in touch — we may have just the thing.”
Val xOwner

Our shop

Come and see us

Decisions Clothing, 10 Fletcher St, Ashton-under-Lyne OL6 6BY

FREE parking for 2 hours on Old Cross Street car park, OL6 6EX.

Get directions

Frequently asked questions

Frank Lyman – Orientique – Escape by OQ – One Summer – Foil – Peruzzi – Dolcezza – Olsen – Alison Sheri – See Saw Clothing – Tinta & Bariloche – Junge – Frandsen – Lily & Me – and more!

Join the Decisions VIP list

New arrivals, Val’s picks, and the window reveals before anyone else.